5 Ways Your Business Will Benefit From Hiring a Social Media Manager

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I repeated it over and over again… if your business is not on social media, you are truly missing out on a huge marketing opportunity. However, most business owners are busy keeping up with the day-to-day operations of their company. Writing tweets and keeping up with the latest Instagram trend doesn’t place very high on the […]

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Live Social Media Challenge: Month One Recap

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It’s been one month since I started this social media challenge and I am pleased to share the results from the first month of growth. If you’re wondering what in the world I’m talking about, check out the first blog post. I had a lot of fun this month networking on social media, not only […]

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Why Title and Meta Tags Still Matter for Local SEO

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Every local business has a geographical locations that they are specifically targeting. If you work in the the Cedar Rapids, IA metro area you don’t want people from Omaha, NE calling you up… those people aren’t your ideal customer. You also want to make sure that when a potential client searches for your local service […]

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Choosing the Most Practical Social Platforms for Your Business

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  With all the different social networks popping up, it can be a little overwhelming to decided which networks to tackle and how to keep up with all of them. And let’s face it, keeping up with social media takes time. It’s work. So you want to make sure that you’re not wasting your time […]

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You’ve Got 15 Seconds to Sell Your Service… Ready Set Go!

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In the online world, things are a little different when it comes to capturing your potential customer’s attention and then keeping it. You need to focus on user experience if you’re going to make the sale! So what do we do? With so little time to capture and keep a person’s attention, what can we […]

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Live Social Media Challenge: The Beginning

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It’s no secret that growing a social media presence is pivotal to the success of your business. In this digital age, every business must be online if they want to get the maximum exposure to potential clients. Here are a few reasons why… Over the next few months, I’m inviting you to join me as […]

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Professional Homepage Design: 5 Tips For Local Businesses

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Unfortunately, people do judge books by their covers. In terms of your website, your book cover is the homepage design. For local  businesses, your homepage is your storefront, your business card, your job interview. Sharing your website is like showing up for a job interview. That is to say: first impressions matter. Therefore, it’s important to know […]

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On-Page Local SEO Checklist to Win Google’s Attention

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Whether you own a single store front or a nationally based chain, a local SEO strategy is key to driving more potential customers through your doors. By optimizing specific parts of your website with this on-page local SEO checklist, you can increase your prospects’ chances of finding you in local search results. But first, you might […]

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How to Use Facebook for Small Business

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Are you wondering how to use Facebook for small business and it if will help? Want to increase the visibility of your business through effective social media tactics? When you understand which features on Facebook support local marketing, you can focus the power of Facebook to expand your influence where it matters most. In this […]

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Local Citations: Why They’re Important & Where to Get Them

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So, you’re probably wondering, “what are local citations?” It’s really important to your success online so this is one aspect of SEO that you NEED to be educated about. Local citations could literally make or break your SEO strategy. That’s how important they are! According to WhiteSpark, An example of a local citation might be […]

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